We’re all grappling with loads in these unprecedented instances. But, as all of us come collectively to battle this second wave of Covid-19, spreading hope and positivity is equally essential. Yoga Bar, the wholesome snack model, is attempting to do this each offline and on-line.
To start with, they’re sharing 100,000 Yoga Bars with related NGOs to make sure well being and vitamin to folks affected by Covid in low-income localities, particularly the marginalised communities together with transgender and homeless youngsters. The model can be urging good Samaritans to step ahead and assist join such localities in want. All you’ll want to do is write-in on to the model on their Instagram with all particulars of the localities.
This marketing campaign additionally encourages the thought means of “sharing is caring” amongst folks. Addressing everybody’s nervousness and psychological well being points, YogaBar has began a weekly collection Glad Information Digest, gathering one of the best information from India and the world, and bringing it straight to folks’s Instagram feed. The model can be posting every day self-care check-ins, serving to us all to deal with our personal psychological and bodily well-being in these attempting instances.
Within the phrases of Suhasini Sampath, Co-founder & CEO, “Each small good deed counts and we hope by way of this marketing campaign we are going to urge folks to come back ahead and assist us deliver somewhat positivity and care into the lives of underprivileged folks, as all of us battle the second wave. Our marketing campaign is two-fold, we hope to make a distinction with our healthful and nutritious merchandise to folks in want, and we hope to deliver the identical wholesome strategy to our social media by changing into a platform that spreads positivity.”
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